Copywriter Trainee Job in Esearch Logix

Copywriter Roles & Responsibilities:

• Writing clear, compelling copy for various mediums (social media posts/campaigns, ads, email campaigns, blog posts, newsletters, etc.)
• Write clear, attractive copy that adheres to the company s style guidelines with a distinct tone that reflects the brand s voice
• Interpret copywriting briefs to understand project requirements
• Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
• Propose copy concepts and present underlying strategic thinking to business leaders
• Conduct in-depth research on industry-related topics in order to develop original content
• Work closely with the digital marketing team to produce content that generates results
• Edit and proofread copy as needed
• Use SEO principles to maximize copy s reach
• Source images and other content

Skill Requirements:

• Excellent verbal and written communication skills
• Know-how of how social media copies gain traction and achieve viral-figure to attract more users
• Knowledge of online content strategy and creation
• Knowledge of design tools is preferable so as to add a graphical element to the copy
• Excellent writing, editing and proofreading skills
• Elementary knowledge of SEO
• Effective research skills
• Creativity
• Collaborative spirit
• Excellent time-management and organizational skills
• Aptitude to craft blog content is preferred, but not mandatory
• The ability to multitask and adhere to deadlines
• Flexibility to evolve strategies quickly & effectively

Qualification and Experience: Bachelor s degree in communications, marketing, English, journalism, or related field.