Digital Marketing Executive Job in Enginyre.com

Job Summary

Digital Marketing Executive

• Leading the overall digital marketing strategy including Paid, Search, Display, Affiliate, Email, Facebook Advertisement, Push Notifications and SEO across the region
• Creating and managing Facebook and Google Ads, Third Party Ad Networks, Social Media Marketing, and all other digital media.
• Balance customer retention and acquisition to both maximize the lifetime value of existing consumers while increasing the customer base.
• Setting up automated reports and measurement tools that allow result tracking at scale
• Planning and executing viral marketing campaigns across a range of social media platforms.
• Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
• Develop and manage digital marketing campaigns.
• Oversee a social media strategy.

Responsibilities and Duties

• Build, plan and implement the overall digital marketing strategy
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the Clients social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Monitor competition and provide suggestions for improvement

Required Experience and Qualifications

• Proven experience as a Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools
• Perfect knowledge of web analytics tools (e.g. Google Analytics etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Graduate and equivalent
• Certification in Digitial Marketing
• Must have good communication Skills