Digital Marketing Head-seo/smo Specialist Job in Digital Brain Media

Digital Marketing Head-seo/smo Specialist

Digital Brain Media 4+ weeks ago

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Job Summary

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
Design, build and maintain our social media presence.
Measure and report performance of all digital marketing campaigns, and assess against goals.
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Must do 360 degree marketing including SMM, PR, ORM, Affiliated marketing, email marketing, branding, content distribution, reputation management, paid media, earn media.
Build, plan and implement the overall digital marketing strategy
Manage the strategy
Manage and train the rest of the team
Stay up to date with the latest technology and best practices
Manage and oversee different digital marketing channels.
Anticipate sales performance trends.
Organize and lead a digital marketing team.
Research competition, investigate benchmarks and provide suggestions for improvement.