Seo Manager Job in Digidarts Marketing Pvt. Ltd

Key Responsibilities

• Client s Organic Success:
  

• Collaborate on client strategy and goal definition for success.
  

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
  

• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
  

• Provide recommendations and execute/manage strategies for content development in coordination with SEO goals general and keyword specific.
  

• Coordinate with the content team to create relevant and engaging content for content outreach activities for our clients.
  

• Develop and implement link building campaigns.
  

• Develop, manage and execute communication/content strategies via social communities in coordination with client goals.
  

• Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).
  

• Monitor and evaluate search results and search performance across the major search channels in order to improve rankings.
  

• Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies.
  

• Communication to team and management on project development, timelines, and results.
  

• New Acquisitions
  

• Coordinate with the Growth team to identify prospective brands.
  

• Perform in-depth audit of prospects' websites and coordinate with the Growth Team to present it to the client.
  

• Develop and share SEO projections for the prospective client.
  

• Improve our SEO pitch quality both in terms of the PPT document and SEO strategy to increase conversion percentage.
  

• Team Management & Training
  

• Recruit SEO executives, set objectives, train and coach, and monitor performance ensuring assigned tasks and responsibilities are fulfilled.
  

• Identify knowledge gaps within the team and develop a plan to fulfill them.
  

• Innovation
  

• Stay up to date with the latest SEO and digital marketing trends and best practices.
  

• Suggest improvements in process and productivity optimization
  

Requirements

Skills & Qualifications

• 4+ years experience in Search Engine Optimization (SEO) domain.
  

• Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) processes.
  

• Experience working with popular SEO tools (Google Keywords Planner, SEMRush, Aherefs, etc)
  

• Experience working with CMS and building/administering content in multiple CMS environments. (Wordpress, Magento, Shopify)
  

• Knowledge of HTML/CSS and website administration
  

• High-level proficiency in MS Excel, PowerPoint, and Word.
  

• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
  

• Knowledge of PPC programs and optimizing data gathered from both organic and paid sources.
  

• Bachelor s degree is required.
  

• Superb leadership ability.
  

• Prior digital marketing agency experience will be preferred.
  

• Prior e-commerce SEO experience will be preferred.