Executive/sr. Executive- Digital Marketing (campaign Manager) Job in Denave India Pvt Ltd
Executive/sr. Executive- Digital Marketing (campaign Manager)
Denave India Pvt Ltd
4+ weeks ago
- Mumbai, Maharashtra
- Not Disclosed
- Full-time
- Permanent
Job Summary
- Plan and execute all digital marketing campaigns; including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence with the help of regular campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Degree in marketing or communication
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Google AdWords, WebTrends, SimilarWeb, SocialSprout)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Experience Required :
3 to 5 Years
Vacancy :
2 - 4 Hires
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