BriefCase
BriefCase

Brand Specialist & Digital Analytics Job in Cargill

Brand Specialist & Digital Analytics

Cargill 3 days ago
Apply Now
Job Summary About the Role: The Brand Specialist & Digital Analytics will be aligned with Cargill's Animal Health business (Pet) in India. In this role, you will use your marketing expertise to support the execution of brand strategies, positioning, and activations for specific brands. Your responsibilities will include assisting with brand performance, experience optimization, and enhancing the company's reputation with customers, as well as collaborating with cross-functional teams. Key Responsibilities: Brand Development: Assist in building brand equity and reputation within the pet category, ensuring alignment with the company s master brand strategy and guidelines. Positioning & Messaging: Help establish brand positioning and messaging for products and solutions. Creative Development: Support the creation of printed and digital materials, such as brochures, presentations, product packaging, and websites, to ensure alignment with brand strategy. Brand Strategy Execution: Assist in executing brand initiatives, activations, and campaigns to generate demand and support business goals. Brand Performance Analysis: Conduct basic analysis of key brand health metrics to evaluate brand performance. Innovation Support: Participate in innovation activities and ensure alignment with the brand value proposition for customers. E-commerce & Digital Initiatives: Manage e-commerce platforms and digital initiatives for the assigned portfolio. Issue Resolution: Handle basic issues under direct supervision, escalating complex matters to senior staff. Additional Duties: Perform other tasks as assigned. Qualifications: Minimum Qualifications: Bachelor s degree in a related field or equivalent experience. 2-3 years of relevant experience. Preferred Qualifications: At least 2 years of experience in brand management within the Animal Health sector (Dairy or Pet). At least 2 years of experience in managing pet category and e-commerce/digital platforms. Strong experience coordinating with cross-functional teams, such as product management. Hands-on experience preparing marketing reports.
Qualification :
Bachelor's degree in a related field or equivalent experience.
Experience Required :

2 to 3 Years

Vacancy :

2 - 4 Hires

Similar Jobs for you

See more recommended jobs