Digital Marketing Manager Job in C W Logix Pvt. Ltd

#1. Job: Digital Marketing Manager

JOB SUMMARY

The primary role is to promote websites and generate leads using Advance Online Marketing strategies (i.e. Creates and launches SMM, SEM, SMO, PR campaigns, identifies areas of improvement, runs PPC campaigns)

Duties and Responsibilities:

- The candidate will be responsible for Online marketing, Digital Marketing, Web And Google Analytics, Adwords, Online Reputation Management, Banner Advertising, Social Media, email Marketing, Online PR.
- Create and implement aggressive SEO strategy based on in - depth research and analysis. Actively measure results on a daily basis , also keeping in mind key performance indicators (bounce rate , page views , lead volume , etc . )
- Continually monitoring organic search rankings to increase traffic and sales
- Generate quality leads
- Analyzing website as per Google changes
- Report on the overall SEO health of our web properties and rolling up SEO reports in a meaningful way, with respect to social media marketing trends
- Stay on top of current search engine news , trends , SEO practices , and emerging items of interest.
- Manage Social media marketing campaigns
- Develop relevant content topics to reach the company's target customers . Create and manage all published content (images , video and written)
- Drive traffic to websites , promote content using various advertising strategies , and develop relationships with key personnel and target audiences
- Active co - ordination with designer and content writer & get the art work designed

Knowledge & Experience Requirements:

- Must be from IT Technology Domain
- Seasoned marketing professional with 7+ years of experience.
- Working experience on Google analytics, online marketing tools , SEO practices and techniques is mandatory.
- Experienced in Digital marketing channels of SMM, SEM, SMO, and concepts of web analytics, usability, website development & management.
- Proven track record and implementing successful digital marketing campaigns for IT niche
- Ability to do internet research, handling team managing all SMO,SEM,SMM and online
- Skills to leverage quantitative thinking to manage campaigns success.
- Excellent written, oral and organizational skills.
- Capable of handling multiple tasks simultaneously with zeal and deliver on time.
- Excellent analytical and project management skills
- Should be able to frame strategies to 10X our traffic and leads inflow

#2. Job: Technical Content Writer

POSITIONS: 1
Experience : 2-5 years
Location - Sec - 63, Noida
5 days a week.

JOB SUMMARY

We are looking for a talented Content writer who has experience writing rich seo friendly content for web design, development, php, wordpress and other open sources system.

Duties and Responsibilities:

* Create content for social media, blogs and websites.
* Write guest posts.
* Well-researched and accurate content should be produced on tight deadlines.
* Creating concise, eye-catching, and innovative headlines and body copy.
* Consistently brainstorming and collaborating with team for new ideas and strategies.
* Building a following for brand on social media with creative work.
* Researching markets and industries to compare and create content that is innovative and original.
* Writing a wide variety of topics for multiple platforms (websites, blogs, articles, social updates, banners etc.)

Knowledge & Experience Requirements:

* Excellent writing, spelling, and understanding of grammar are essential to the role
* Creative and innovative thinker and planner
* Confident in producing work across multiple platforms
* 2 to 5 years experience in IT- Software company
* Good interpersonal skills and communication with all levels of management
* Strict adherence to company policies
* The ideal candidate will have a positive attitude and be a problem-solver
* Knowledge of tools to filter duplicate/non quality content
* Capable of writing good and user friendly as well as search engines friendly Press releases and articles.