Copywriter & Conceptualiser Job in Boomlet Media

Responsibilities

• Work with the Influencer marketing and social media team for developing concepts & generating content copies .
• Interpret and write clean, attractive, and engaging content/copies as per campaign and brand guidelines
• Identify customers needs and gaps in our content and recommend new topics
• Be the voice for brand(s) and it s community across social media platforms
• Actively participate in meetings and debriefing sessions
• Collaborate with the design team to bring the content to life.
• Edit and proofread every copy that goes from our and our brands social media pages
• Work closely with community manager and management team
• Get content ready in advance as per social media calendar and ensure dissemination on time
• Experience in writing website blog articles
• Skills to write and generate content for seeding activity
• Skills to write corporate Press Release
• Ensure all-around consistency (style, fonts, images and tone)
• Keep abreast of digital campaigns by brands and competitors vis news portals & Social media handles
• Keeping abreast of cultural and social media trends
• Spend time in upgrading yourself on consumer psychology
• Avid reader

Requirements-

• Bachelor s degree or above in mass media, english, journalism or related field
• 2 years of copywriting experience in social media marketing.
• Knowledge of social media i.e. facebook, Instagram, twitter, YouTube, Snapchat (additional platforms will be a bonus)
• Use of keyword research and use SEO guidelines to increase traffic
• Excellent verbal and written communication
• Time management & project management
• Excellent interpersonal and relationship building
• Knowledge of blog writing and other long formats
• Use of Ms office (excel, word & Powerpoint.