BriefCase
BriefCase

Content Lead Job in Better World Technology Pvt. Ltd.

Content Lead

Better World Technology Pvt. Ltd. 4+ weeks ago
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Job Summary Zeta is looking to hire an enthusiastic and creative Content Lead for its Marketing team with experience in creating marketing/ sales collaterals.

What is the Job like?

    • Drive the content strategy and communication plan for the Business Unit (BU)
    • Define the SEO strategy and drive the implementation for Zeta and the BU
    • Plan, ideate and execute monthly content calendar for the BU anad Zeta
    • Work and execute the inbound content marketing strategy for the BU
    • Drafting content for sales collaterals - such as brochures, leaflets, pitch decks, emailers etc
    • Maintain and update the website content regularly
    • Create scope for Zeta content properties such as blogs, website, ebooks, newsletters, videos and so on
    • Ideate and plan proactively on interesting content ideas to help build engagement and brand recall with respective target audiences
    • Draft and execute video scripts with the creative team and work on production alongside the video team
    • Drive social media content and engagement
    • Draft copy for user communication, engagement and education
    • Creating content for thought leadership articles, editorials, product comparisons, reviews etc
    • Work and collaborate with content writers and different teams such a tech, product, sales, etc

Who should apply for this role?

    • You have 8+ years experience in Content Writing (preferably for a Marketing team)
    • You have experience in not just different types of writing but also building strategies for content marketing team.
    • Can wrap your head around keywords and search engine optimization
    • You have immaculate written and oral communication skills and a penchant for marketing internet products.
    • You have a flair for ideating and building creative content.
    • You are passionate, think out of the box and are a go getter
    • You are active on social media and familiar with social media tools and marketing processes.
    • You understand the value of research and have an awareness of who your audience is
    • You have a determined attitude along with the ability to take criticism constructively
About Zeta
Co-founded by Bhavin Turakhia (CEO) and Ramki Gaddipati (CTO), Zeta is on a mission to make digital payments easy, inclusive and valuable for corporations, employees and merchants globally. Our products revolve around the key idea that spending and receiving money should be easy, fast, and trouble-free.
Zeta is a modern banking tech company providing Modern Core and Processing for Financial Institutions and Embeddable Banking for fintechs and distributors. Zeta s offerings comprise -
Tachyon Suite - A modern suite comprising core banking, credit and debit processing, prepaid hosting and loans, all integrated with a mobile app that enable banks to provide a neobank experience, sell more loans and reduce fraud.
Fusion - An Embeddable Banking platform that enables banks to provide APIs and SDKs to fintechs, neobanks, distributors and enable them to embed prepaid, credit, debit and loan products within their apps and experiences.
Enterprise Payments Tech - A cloud-native, API first, mobile-ready platform that enables banks and issuers to develop, run, & manage modern T&E, Gifting, RnR, and Benefits solutions. The modular and versatile nature of the platform allows issuers to build customised solutions and modern experiences for their customers.
Zeta currently provides its platform and products to issuers in India, Asia, and LATAM. The company works closely with 6+ issuers within India like Sodexo, IDFC First Bank, RBL and Kotak Mahindra Bank. The company has over 15,000 corporate clients and 2.5+ million users who use Zeta s Employee benefits and Corporate Gifting platform. Zeta is a SOC 2, ISO 27001, ISO 9008, PCI DSS certified company and has over 500 employees.Zeta was awarded the best B2B platform and the best Payment App at the Payments and Cards Summit 2018. The company was also recognised as one of India s most innovative product companies at NASSCOM Emerge 50 awards 2017 and was named the Fintech Rising Star for 2017 by the India FinTech forum. Zeta bagged the Finovate West Digital 2020, USA Best of Show Award for Zeta Tachyon.
To know more about Zeta, log on to www.zeta.tech or follow us on Twitter, Facebook and Linkedin.Apply for this job
Experience Required :

Minimum 8 Years

Vacancy :

2 - 4 Hires

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