Salesforce Marketing Cloud Consultant Job in Aethereus

Job Description Lead technical aspects of projects related to email, SMS, push notifications, landing pages and CRM initiatives Designing, deploying, maintaining and optimizing lead generation, demand generation, A/B & multivariate testing and customer nurture programs using (SFMC) marketing automation software Leverage Salesforce Marketing Cloud tools and scripting language (AMPscript) to deliver highly dynamic and personalized content Provides suggestions and out of the box thinking solutions for on-going or future campaigns Collaborate with internal team to manage, create and deploy campaigns on behalf of customers Manage subscriber data, import, and segmentation Scheduling deployment of test sends and live emails Researching, test and apply best practice techniques to improve program performance including email deliverability, response rates and actionable data Supporting day-to-day execution of marketing activities, campaigns and lead management Developing and maintain program performance reports Train key users and ensure availability of training and support materials Desired Candidate Profile Expertise in the Digital Marketing domain and having a deep understanding of the Salesforce Marketing Cloud (ExactTarget) solutions Salesforce Marketing Cloud Consultant Certification(s) Certifications in Salesforce (Sales Cloud, Service Cloud, Platform Developer or App Builder) highly preferred Strong knowledge of the wider Salesforce ecosystem Experience on Java, Node.js, JavaScript, HTML, CSS, Bootstrap , AngularJS, React, PHP, AMPscript, Database Solid foundation in core marketing principles and practices Strong consulting and/or marketing technology implementation experience.