Head Marketing Job in Abc Consultants

Head Marketing

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Job Summary

Key Responsibility Areas

  • End to end development of marketing programs from strategy to execution.
  • Ideate, develop, and oversee the execution of marketing campaigns.
  • Work closely with the top management to determine pricing strategies
  • Develop and manage marketing budget to meet marketing objectives and measure results of the marketing program.
  • Manage all promotional activities for brand including internal communications, lead generation, branding, and relationships with partners etc.
  • Implement and manage CRM.
  • Need to work across disciplines and on larger engagements serving customers (internal & external) and partners/ campaigns etc.
  • Monitor, review and report on all marketing activities and results.
  • Demonstrate ability to interact and collaborate with employees, customers, partners, analysts.
  • Build trust, value add, communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively and demonstrate high integrity.
  • Maintain professional internal and external relationships that meet company core values.
  • Increase inmarket share in key industry verticals.
  • Develop competitive intelligence on Key competitors and their leading products
  • Monitor and analyze key market indicators and trends for the company to help formulate specific strategies (incl. monthly, quarterly reporting of metrics to various Lines of Business)
  • Corporate Interaction with headquarters

Skills and Competency

  • Strong business acumen and technical and marketing mindset.
  • Excellent knowledge on various marketing strategies and approaches.
  • Ability to develop marketing messages, marketing content, brochures and white paper.
  • Ability to conduct marketing research and analyze reports/data, initiate appropriate actions required to strengthen company s brand image and positioning in the market.
  • Build good relationships with external and internal customers/stake holders.
  • Strong experience in understanding customer needs and key growth drivers.
  • Excellent presentation skills, creative ideas and innovative thinking.
  • Ability to work in diverse teams and to collaborate so as to market best ideas /solutions in the interest of the company.
  • Creative Mindset with the ability to build a brand name
  • Understand market dynamics and competitive environment.
  • Able to use market analytics /data effectively to understand customer needs, new markets, channels etc.
  • Anticipates changes in the market and rework strategies accordingly.
  • Led teams in the past

Skills Required :
marketing ,digital
Qualification :
B.Tech/B.E.
Experience Required :

12 to 18 Years

Vacancy :

2 - 4 Hires

Skills Required :

Marketing, Digital

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