Associate Manager / Lead - Social Media Communication Job in Zinnov

JOB OVERVIEW He/she will report to the Head of Branding & Communications Globalization Excellence practice and work closely with the customers to promote their brand engagement and awareness online. JOB RESPONSIBILITIES Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and boosting social media campaigns. Suggest recommendations to adjust the social media marketing strategy of customers for optimal results. Staying up to date on best practices and emerging trends in social media. Set up pages within each platform to increase the visibility of company s social content Create editorial calendars and syndication schedules Continuously improve on customer social media by capturing and analyzing the appropriate social data/metrics, and recommending changes/improvement DESIRED SKILLS Proven working experience in social media marketing or as a Digital Media Specialist Bachelor s / Master s degree in communications, marketing, or a related field. 5 or more years of social media experience including planning and managing content in a corporate, or agency setting. Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy. Demonstrable social networking experience and social analytics tools knowledge. Knowledge of online marketing and good understanding of major marketing channels. Additional knowledge of working on website content will be an advantage MUST HAVE Team player, detail-oriented and customer focused Ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail. A passion for all things marketing & communication and an understanding of what makes a good social media brand campaign.